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Someone Once Said…

Bad design by design, Inspiration, Someone Once Said..., Usability

Think Google. Think iPod.

Just because something looks good doesn’t mean its useful. And just because something is useful does not make it beautiful. — Joshua Brewer Think Google – amazingly simple and useful, but not beautifully designed. There is a difference between usability and beautiful design. It can be ugly and usable or it can be beautiful and […]

Someone Once Said...

Someone Once Said…

I want everything we do to be beautiful. I don’t give a damn whether the client understands that that’s worth anything, or that the client thinks it’s worth anything, or whether it is worth anything. It’s worth it to me. It’s the way I want to live my life. I want to make beautiful things, […]

Branding, Someone Once Said...

Someone once said…

Design is the silent ambassador of your brand. —Paul Rand I think this is important because your brand consists of the quality of your product or service not how great the design of your brochure, website or packaging is. A great design can only go so far, while a great brand must be the guiding […]

My Full-Time Job, Someone Once Said...

Someone once said…

Marketing without design is lifeless, and design without marketing is mute. —Von R. Glitschka This one is interesting and may explain why I feel it important for me to know what the marketing department is doing on the web at ATSU. I think the marketing folks and I both somehow understand this concept. I think […]

Someone Once Said...

Someone once said…

Advertising projects, graphic design jobs, architecture assignments, filmmaking, and pretty much every other professional creative service usually begins with smart, talented people shaking hands across a table, and ends in finger-pointing and regret – like a Country & Western love song. — Jeffrey Zeldman (http://www.zeldman.com)