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Branding

Branding, Design Concept/Ideas, Inspiration, Redesign, The Design Process, Website Design

Hillman Curtis hits the nail right on the head!

I just received the book MTIV: Process, Inspiration and Practice for the New Media Designer by Hillman Curtis I skimmed through it and caught some insightful words: A common mistake of designers is thinking of themselves only as visual communicators. We’re fortunate to speak the visual language fluently, but we also need to translate literal and […]

Branding, Design Concept/Ideas, Logo Design, Usability

What Makes a Logo Great?

I don’t know too much about logo design, since I focus most of my time with magazine design and web design, although I will try to list some things I’ve learned. Effective Logos… …are distinctive …are visible …are usable …are memorable …are universal …are durable …are timeless …do not sell, only identifies. …derives its meaning from […]

Branding, Design Concept/Ideas, Politics, Typography, Usability

Obama and his great designers

That title isn’t meant to be sarcastic either. I love that the design of Obama’s latest podium front has made the news. Finally, political campaigns are setting a standard in the design world, instead of being the worst of the worst when it comes to design. Obama’s website is the best designed, most standards-compliant and […]

Branding, Redesign, Website Design

Korean Math becomes ‘gecKo mathematics’ The Korean…

Korean Math becomes ‘gecKo mathematics‘The Korean Math project that I spoke about previously has sort of warped into having it’s own identity. The new name is ‘gecko mathematics” Why, I don’t know. Your guess is as good as mine. What will happen when a possible sponsor asks what the concept behind the gecko is? We […]